Books recommended by Felipe Memoria

The Captain Class — Sam Walker
Swiss Graphic Design— Richard Hollis
Modernism: Designing a New World — Christopher Wilk
Roberto Burle Marx: Brazilian Modernist — Jens Hoffmann
Experimental Jetset – Statement And Counter-statement — Experimental Jetset
Mies van der Rohe: A Critical Biography — Franz Schulze
Helvetica/Objectified/Urbanized: The Complete Interviews — Gary Hustwit
TD 63—73 — Ben Bos
Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future — Ashlee Vance
How Google Works — Eric Schmidt & Jonathan Rosenberg
Lella and Massimo Vignelli: Two Lives, One Vision — Jan Conradi
Vignelli from A to Z — Massimo Vignelli
The Vignelli Canon — Massimo Vignelli
Unimark International — Jan Conradi
Sonho Grande — Cristiane Correa
Jony Ive: The Genius Behind Apple’s Greatest Products — Leander Kahney
Willpower: Rediscovering the Greatest Human Strength — Roy F. Baumeister
Dieter Rams: As Little Design as Possible — Sophie Lovell & Klaus Kemp
Steve Jobs — Walter Isaacson
Delivering Happiness — Tony Hsieh
Predictably Irrational — Dan Ariely
Influence: The Psychology of Persuasion — Robert B. Cialdini
Quirkology — Richard Wiseman
The Mature Mind — Gene D. Cohen
Nudge — Richard H. Thaler, Cass R. Sunstein
The Laws of Simplicity — John Maeda
Talent is Overrated — Geoffrey Colvin
Outliers — Malcolm Gladwell
Blink — Malcolm Gladwell
The Dip — Seth Godin
Tribes — Seth Godin
Rework — 37signals
Blue Ocean Strategy — W. Chan Kim, Renée Mauborgne
Paul Rand: Conversations with Students — Michael Kroeger
Good to Great — Jim Collins
Only The Paranoid Survive — Andrew S. Grove

The Paradox of Choice — Barry Schwartz
The Long Tail — Chris Anderson
The Wisdom of Crowds — James Surowiecki
The Tipping Point — Malcolm Gladwell
Search — John Batelle
Flow: The Psychology of Optimal Experience — The M. Csikszentmihalyi

For beginners
Don’t Make Me Think — Steve Krug
The Design of Everyday Things — Donald Norman.



Alexander Calder
Frank Lloyd Wright: Murder Myth & Modernism
Design is One: Design is One: Lella & Massimo Vignelli
Sketches of Frank Gehry
Objectified: A Documentary Film by Gary Hustwit
Milton Glazer – To Inform and Delight
Eames – The Architect and the Painter
Pirates of Silicon Valley
The Social Network
Art & Copy
Middle Man
We Live in Public
Triumph of the Nerds
Jiro Dreams of Sushi
Magic & Bird: A Courtship of Rivals
The Dream Team Documentary
Coast Modern
How Much Does Your Building Weight, Mr. Foster.


Mad Men